The New GENeration of Schu Industries

July 06, 2021 | More from

This past week, Schu Industries is excited to announce we are changing our name to…

the next GENeration of our business!

For over 40 years, we have served customers nationwide with innovative furniture solutions. Serving businesses big and small in the hospitality, long term care, retail and education industries.  We design, and manufacture furniture start to finish.

All of you have been a big part of that history, we thank you for all you have done. We are excited to continue to partner with you as we refresh our brand and tenaciously pursue continuous improvement.

After the 2019 acquisition by Schilling Schu, our initial focus was to transform internal operations.  With tremendous progress towards that goal, we are excited to relaunch ourselves and focus on long term growth. The first step is announcing our new corporate brand.  While wood reflects on our 40+ year history, genix advances us into the future as the emerging brand in wood and mixed media casegoods. As the new name suggests, WoodgeniX focus is on innovative design, new materials, new technology, and an advanced workforce.

You’ll notice over the next few weeks our transition in logos, emails, website, etc.  We expect these things to not impact you and ask you bear with us during this transition.

Thank you for your tremendous support.  We strive to make working with us easy and enjoyable.  We are dedicated to unrelenting improvement in safety, quality, delivery, and productivity in order to make that happen.

Warm regards,

WoodgeniX Team