Case Study Spotlight: WoodgeniX & Wilderness Resort – A Model of Excellence in Property Renovation

October 30, 2023 | More from

In this comprehensive case study, we present a detailed account of an exceptional property renovation undertaken by WoodgeniX in partnership with the iconic Wilderness Resort, located in the Wisconsin Dells. This collaboration is a showcase of our steadfast commitment to excellence, chronicling our journey from inception to achieving successful outcomes. WoodgeniX’s adeptness in crafting custom furniture solutions has played a crucial role in enhancing Wilderness Resort’s capability to provide guests with an unparalleled and unforgettable experience.

The Client: Wilderness Resort

Located in the heart of Wisconsin Dells, Wilderness Resort is celebrated for its extensive waterpark attractions and distinguished history. The collaboration with WoodgeniX was facilitated through a strategic partnership with a sales representative deeply connected to the hospitality industry, seamlessly blending Wilderness Resort’s vision with WoodgeniX’s custom furniture expertise.

Reimaging the Project

The Wilderness Resort project was a bold and comprehensive venture that involved transforming everything from the stylish guest rooms to the lively waterparks. WoodgeniX’s involvement was integral from the initial planning stages, adeptly handling challenges including those posed by the COVID-19 pandemic. The team worked in close collaboration with the resort, effectively adapting their new vision into cost-effective yet aesthetically pleasing design solutions.

The project’s scope evolved from two unique room styles to six, and with 6 model rooms reflecting the resort’s revitalized vision. The designs, a fusion of contemporary and traditional styles, featured innovative floating furniture as well as classic freestanding pieces.

Undertaking such an expansive project within a strict 12-week timeframe for 440 rooms was an impressive feat, underscoring WoodgeniX’s exceptional capability in handling complex, large-scale projects with efficiency and expertise.

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Navigating Challenges with Ingenuity

Throughout the project, WoodgeniX encountered and overcame several unexpected challenges. A notable issue surfaced when nesting tables, originally intended for living room use, were frequently utilized as stools by guests. This necessitated a swift redesign and replacement by WoodgeniX, aiming to cater to the versatile needs and uses by guests.

Additionally, the design of the furniture underwent a creative overhaul to simplify maintenance for the housekeeping staff. WoodgeniX tackled this by implementing strategic structural modifications, enhancing the ease of cleaning around and under all of the room furniture.

A critical aspect of the project was addressing the demands of the waterpark environment. To ensure both the durability and functionality of the wood-based furniture, WoodgeniX devised innovative solutions to protect against water damage – a vital consideration given the likelihood of wet swimsuits and similar items coming into contact with surfaces like dressers, desks, nightstands, and tables.

The Triumphant Outcome

Successfully meeting the project’s stringent timeline, WoodgeniX delivered furniture for 440 rooms across two installation schedules, contributing to a seamless client experience. This renovation not only differentiated Wilderness Resort in the region but also enabled them to elevate room rates, boosting revenue and guest appeal.

WoodgeniX’s Distinctive Approach

Successfully meeting the project’s stringent timeline, WoodgeniX delivered furniture for 440 rooms across two installation schedules, contributing to a seamless client experience. This renovation not only differentiated Wilderness Resort in the region but also enabled them to elevate room rates, boosting revenue and guest appeal.

Conclusion: Celebrating Innovation and Adaptability

The partnership between WoodgeniX and Wilderness Resort is a testament to the power of innovation and adaptability in hospitality. WoodgeniX’s ability to turn conceptual designs into practical, high-quality products, backed by over four decades of industry experience, has solidified their leadership in the hospitality sector. Their dedication to understanding and meeting client needs was crucial in the successful execution of this project, ultimately enhancing both revenue and guest satisfaction for Wilderness Resort. The project’s success underlines the effective combination of WoodgeniX’s tailored solutions and the resort’s forward-thinking approach.